iWiTTY TV:
Invention background
How does it work?
Sample Clips
Who can participate?
Who can watch?
iWiTTY TV channels: Television
Internet
Mobile
Other devices
What are the benefits?: Broadcasters
Producers
Viewers
20 Years Exclusivity:
Licensing storm
Investment opportunity
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Producer, Director and Format Creator Pekka Kossila was working for the world's first 24-7 interactive TV channel Moon TV during 90'. Moon TV was part of Saraxa Group which developed and sold few dozens automated stand alone TV-channels.
After the realization that making hit productions for the masses were not in sight with in the existing system, he went on to research, study and find new ways to create next generation iTV.
After over five years of intense pondering, pieces finally fell together. Result: The first ever patented TV Concept - which will enable millions of people, continents, countries, states and/or cities scuffle against each other without a need of buying that earmarked set-top box.
The main failure of previous iTV's has been that they've required an additional box in order to work. It has proven to be too high obstacle for dozens of tries and will remain so in the future. Saraxa's system didn't need one but it was a lackluster with its options.
New Concept is neither and therefore a future triuph needed a new name to point out that it is not iTV. It is smarter, wittier than any previous of iTV attempts. It gives opportunity to hand over 100 percent control over TV-, Web- and Mobile TV productions to the audience - with the required broadcast quality level and with dozens of new breed format possibilities.
"iWiTTY TV is twice the previous iTV. It will create a 360 angle TV experience where audience can take full control on what is coming out of the tube."
MoonTV was a free Finnish cable network channel which started off as a simple channel for computer and video games -related programmes but later grew into a channel covering several areas of youth-culture. In its prime it was the first interactive TV channel in the world.
Link to MoonTV on Wikipedia